By: Itay Chizik
General Manager- Israel at Harrenmedia
Dmexco 2016 was held in Cologne Germany between September 14th and 15th and like every year Harrenmedia was there with amazing booth, big team and tons of energy.
This year our representatives in the event were a big team from our IL and reinforced with our Operation Director, Alejandro Revel and our main objectives were to develop our successful video and mobile operations furthermore, meet our trusted clients and build new relationships. This year event was bigger than ever with much more attendees and a whole new hall and we could definitely feel it.
The atmosphere in the event was great and we felt that the hottest trends and what we heard in most conversations was the new RTB solutions, trends within mobile applications, traffic safety, header bidding and of course video advertising.
Gladly we are dealing with all of those thing at Harrenmedia so we could take part in those conversations and actually offer different solution to the different companies that were attending our booth.
With more companies been sold every year, lots of new companies starting and massive interest from many people working in different fields that want to join the hype events like Dmexco that represents the core of the online marketing industry are getting bigger every year and so do companies that crack the formula for success.
Like Dmexco Harrenmedia is growing every year and cracking that formula is our day to day business so you will definitely see us there next year giving the most updated and fresh solutions to our partners.